Our Story

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Our Story

Just Shea was born out of necessity – our founder needed to find a skincare solution that would moisturise and heal her nephew’s eczema. After trying countless ineffective products, she drew inspiration from shea butter, a natural ingredient that has been used in her family for generations. 

With that, Just Shea was born, founded on heritage and backed by formula innovations. 

Our Story

Just Shea unites African ingredients and ethical skincare. Our vegan, cruelty free products are formulated for dry skin. We use natural and primarily ethically sourced ingredients from across the African continent. Our products are made in Australia. 

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